Last Updated: October 2025

At Upside Innovations, we believe in being transparent about how we use cookies and similar technologies to provide you with the best possible experience when visiting our website. As a provider of ADA and IBC-compliant accessibility solutions, we are committed to ensuring our digital presence is as accessible and user-friendly as our physical access products. This Cookie Management page explains what cookies are, how we use them, and how you can control your cookie preferences.

What Are Cookies?

Cookies are small text files that are placed on your device (computer, tablet, or mobile phone) when you visit a website. They help websites remember your preferences, understand how you use the site, and provide you with a more personalized experience. Cookies cannot harm your device or access your files – they simply store information that helps improve your browsing experience when exploring our accessibility solutions.

Why We Use Cookies

Upside Innovations uses cookies to:

  • Enhance Your Experience: Remember your project specifications, saved quotes, and product comparisons for ramps, stairs, and canopy systems
  • Improve Site Performance: Understand which accessibility solutions are most popular and how visitors navigate our product catalog
  • Provide Essential Functions: Enable core features like quote requests, secure login, CAD file downloads, and form submissions
  • Deliver Relevant Content: Show you ADA/IBC-compliant products and solutions most relevant to your industry and building type
  • Measure Marketing Effectiveness: Understand how you discovered Upside Innovations and which campaigns help architects and contractors find our solutions

Types of Cookies We Use

Essential Cookies (Always Active)

These cookies are necessary for our website to function properly. They enable basic features like page navigation, secure areas access, and quote functionality. Without these cookies, services you’ve requested, like obtaining specifications for APEX aluminum systems or downloading product catalogs, cannot be provided.

Examples include:

  • Session cookies that maintain your login state
  • Quote builder cookies that remember your project specifications
  • Security cookies that protect against fraud
  • Load balancing cookies that ensure website stability
  • Form submission cookies for project inquiries

Performance and Analytics Cookies

These cookies help us understand how visitors interact with our website by collecting anonymous information about page visits, traffic sources, and user behavior. This data helps us improve site functionality and create better experiences for finding the right accessibility solutions for commercial and educational facilities.

Examples include:

  • Google Analytics cookies for traffic analysis
  • Heat mapping cookies to understand user interactions
  • Page load time tracking cookies
  • Product view tracking cookies
  • Error reporting cookies

Functional Cookies

These cookies allow our website to remember choices you make (such as your preferred measurement units for ramps and stairs, region, or product categories) and provide enhanced, personalized features. They may also be used to provide services you’ve requested, such as watching installation videos or using our compliance calculators.

Examples include:

  • Language and region preferences
  • Product comparison selections
  • Recently viewed accessibility solutions
  • Saved configuration settings for modular systems
  • Project specification preferences
  • Chat support preferences

Marketing and Advertising Cookies

These cookies track your browsing habits to deliver advertising messages relevant to your accessibility and building compliance needs. They also limit the number of times you see an advertisement and help measure the effectiveness of advertising campaigns. These cookies are usually placed by advertising networks with our permission.

Examples include:

  • Retargeting cookies that show relevant ads on other sites
  • Social media cookies for sharing product information
  • Conversion tracking cookies for quote requests
  • Interest-based advertising cookies for ADA/IBC solutions
  • Campaign performance cookies

Third-Party Cookies

Some cookies on our site are placed by third-party services that appear on our pages. These may include:

  • Analytics Providers: Google Analytics, Microsoft Clarity
  • Marketing Platforms: Google Ads, LinkedIn, Facebook, Instagram
  • Customer Service Tools: Live chat providers, feedback widgets
  • Content Delivery Networks: For faster loading of product images and technical drawings
  • Video Platforms: YouTube, Vimeo for installation and product videos
  • Documentation Services: For CAD file downloads and specification sheets

We do not control these third-party cookies and encourage you to check the third-party websites for more information about their cookie practices.

Your Cookie Choices

You have the right to decide whether to accept or reject cookies. Here’s how you can exercise your cookie preferences:

Cookie Consent Banner

When you first visit upsideinnovations.com, you’ll see our cookie consent banner that allows you to:

  • Accept all cookies
  • Reject non-essential cookies
  • Customize your cookie preferences by category
  • Access this Cookie Management page for more information

Browser Cookie Controls

Most web browsers automatically accept cookies, but you can modify your browser settings to decline cookies if you prefer. Here’s how to manage cookies in popular browsers:

  • Chrome: Settings > Privacy and Security > Cookies and other site data
  • Firefox: Settings > Privacy & Security > Cookies and Site Data
  • Safari: Preferences > Privacy > Manage Website Data
  • Edge: Settings > Privacy, Search, and Services > Cookies and site permissions

Please note that blocking all cookies may impact your experience on our website, and some features such as the quote builder and product configurator may not function properly.

Global Privacy Control (GPC)

We honor Global Privacy Control signals from browsers that support this privacy preference signal. When we detect a GPC signal, we automatically apply more restrictive privacy settings to your session.

Opt-Out Tools

You can opt out of targeted advertising from many providers through industry tools:

  • Digital Advertising Alliance (DAA): optout.aboutads.info
  • Network Advertising Initiative (NAI): optout.networkadvertising.org
  • Google Ad Settings: adssettings.google.com
  • Facebook Ad Preferences: facebook.com/ads/preferences
  • LinkedIn Ad Settings: linkedin.com/psettings/advertising

Current Cookies in Use

Below is a detailed list of cookies currently active on upsideinnovations.com:

Cookie Duration

Cookies can be either:

Session Cookies: These are temporary cookies that remain on your device until you close your browser. We use these primarily for security features and to maintain your session while browsing our accessibility solutions.

Persistent Cookies: These remain on your device for a set period or until you manually delete them. We use these to remember your preferences for building specifications and provide a more personalized experience on return visits.

The specific duration of each cookie is listed in the table above.

Updates to This Cookie Management Page

We may update this Cookie Management page from time to time to reflect changes in our cookie practices, technology updates, or legal requirements. When we make changes, we will update the “Last Updated” date at the top of this page. We encourage you to review this page periodically to stay informed about our use of cookies.

Do Not Track Signals

Some browsers offer a “Do Not Track” (DNT) option that allows you to signal to websites that you do not want your online activities tracked. Currently, our website does not respond to DNT signals as there is no uniform standard for how to interpret these signals. However, you can use the cookie management options described above to control data collection and use.

Cookies and Personal Information

To learn more about how we handle Personal Information collected through cookies and other tracking technologies, please review our full Privacy Policy. This includes information about your rights regarding Personal Information and how to exercise those rights.

ADA Compliance and Accessibility

As a company dedicated to creating accessible environments through our physical products, we extend that commitment to our digital presence. We ensure our cookie management tools are accessible to users with disabilities, including:

  • Keyboard navigation support for cookie preference controls
  • Screen reader compatibility for all cookie management options
  • Clear labeling and descriptions of cookie categories
  • Alternative methods to manage preferences if needed

Contact Us About Cookies

If you have questions about our use of cookies or want to learn more about your privacy choices, please contact us:

Upside Innovations Cookie Support
c/o SixAxis LLC
219 Safety Avenue
Andrews, South Carolina 29510

Email: privacy@sixaxisllc.com
Phone: 1-866-761-7225
Privacy Portal: upsideinnovations.com/privacy-contact

For GDPR-specific cookie inquiries: DPO@sixaxisllc.com

Accessibility Support

If you use assistive technology and have difficulty managing your cookie preferences through our standard interfaces, please contact us at accessibility@upsideinnovations.com or 1-866-761-7225 for assistance. We are committed to ensuring all users can control their privacy preferences.


Thank you for taking the time to understand how we use cookies at Upside Innovations. Your privacy is important to us, and we’re committed to providing transparency and control over your data while delivering the best possible experience for finding ADA and IBC-compliant accessibility solutions for your commercial and institutional projects.